Design

Flat Design vs Material Design – Similarities and Differences

If until recently only heard very little talk about the flat design, a time now, a new concept that is being imposed with force, the design material. Surely anyone with an Android device knows full well what I’m talking about. With the new update (the 5.0), its design change including this new trend.

While that is a concept “invented” by Google to design the operating system, as happened with the flat design has spread to the overall design and we can see it applied for example on websites, apps, video games … For this We not want to miss the chance to make a little comparison with the flat design, because from my point of view, have much in common and we could not understand the material without the prior existence of flat. Continue reading “Flat Design vs Material Design – Similarities and Differences”

Logo Design

5 Examples of Logos to Inspire Success

It is not the first time we spoke of logos so sure that everyone abundantly clear that this is the presentation of your brand image through which will be easily recognizable.

When we have to design our own, there are many factors we have to consider, such as whether responsive or if it suits the latest trends of the moment.

Typically, its design becomes a turning point in the development of the company we have the best logo in the world and this is done easily recognizable. Continue reading “5 Examples of Logos to Inspire Success”

Design

The Silver: The Color of speed and coldness

What we were already warning for some time, so this day is not so hard … we’re done with the colors. Today, after speaking of silver, give more or less completed our cycle of color psychology. But that, much less is reason to be sad, because as we are a real specialists in color, we need to expand our knowledge to combine them, or create original colors ranges. Continue reading “The Silver: The Color of speed and coldness”

Web Design

Google Launches ‘Google Web Designer’, a tool for creating ads in HTML5

Google has just released a free application to easily design ads in HTML5 under the name Google Web Designer . For the Mountain View this programming language is undoubtedly his favorite, and this functionality is intended to generalize and facilitate their use by extending even to the less learned in the field. Continue reading “Google Launches ‘Google Web Designer’, a tool for creating ads in HTML5”

Design

A study on creative professionals reveals a decline in the world of creativity

Creative professionals face many difficulties in creating creative and effective campaigns because of the stressful work environment today, as revealed by the results of a survey by Getty Images iStock during Advertising Week 2013 in New York. Almost half of the creative (48%) believe that levels of creativity in the industry have stagnated or declined in the past decade and nearly 23% said that spend less than two hours a day to ‘creative’ work. Continue reading “A study on creative professionals reveals a decline in the world of creativity”

infographic

5 basic and essential key to the success of an infographic

Infographics generate, on average, 30% more engagement than traditional text. It is a powerful communication tool. However, when it comes to develop and succeed, we must take into account a number of issues.

Computer graphics is a powerful communication tool that facilitates the dissemination of information. By this solution the design data become more attractive and can be better understood. However, it is essential to achieve their potential to achieve reach the target audience and achieve the desired purpose. Here we detailing what are the keys to success are an infographic. Continue reading “5 basic and essential key to the success of an infographic”