Visual communication plays a key role in branding. And the face of visual communication marks is the logo. Is this the welcoming consumers to the brand, the intermediary that brings together the company and client? For this reason, the process of creating the logo of a brand is so important. It must be unique, reflecting the values of the brand and at the same time be credible for the customer. To achieve maximum efficiency in the design of corporate logos, we recommend the following 10 tips:
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